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I guess I like the college girls more because I think of their student debt as good debt. He continued, “Most of these young women have debt from school. But I can’t walk into a bar and go up to a 25 year old. In return, the site’s premium status is advertised within his/her profile, and it will be queued near the top of sugar babies’ search queries.Ī Diamond Club member told the Huffington Post, “I only go out with girls 25 and under. To gain membership in ’s “Diamond Club,” at $2,400 a year, a client must verify his/her identity, annual income and net worth. The cost varies by site, between $600 and $2,400 a year, to gain elite access.

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“Sugar daddies” and “sugar mommies” pay a monthly membership fee to access e-mails and full profiles of potential sugar babies. “College students are one of the biggest segments of our sugar babies and the numbers are growing all the time,” he pointed out.

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edu e-mail address get exclusive access to the site’s VIP sugar daddies and free premium memberships. began in 2005, but “over the past few years, the number of college students using our site has exploded,” said Wade. What we have at SeekingArrangement is a lifestyle.” Velasquez also denied the charge, stating, “A prostitute is just conducting a black-and-white transaction that is in no way a relationship. The only difference is that the sugar daddy is very wealthy.” Denying that these transactions constitute prostitution, Brandon Wade, CEO of, protested, “It’s really about a romantic relationship between two people. The site advertises that on average “sugar babies” net $3,000 a month in allowances and gifts. “With SeekingArranagement, we offer these types of relationships.… We are in a very recessive economy, tuition costs and costs of living have increased and people are finding alternative ways of funding a college education, in this case becoming a sugar baby.” Explaining the appeal, he stated, “It’s very difficult to retain a part-time or full-time job, especially when you have an academic life. “Currently we have over 2 million members, 44 percent of which are college students,” Leroy Velasquez, public relations manager at SeekingArrrangement, told ABC News. With college loan debt now over $1 trillion in the US, average student indebtedness for those earning a bachelor’s degree at $26,600 and 66 percent of university students borrowing to pay tuition, the lure of quick money has ensnared a good many in the sex trade.Ĭollege student membership on, a website that matches “sugar daddies” and “sugar babies,” has increased by 58 percent in 2012. A variety of sites including, and solicit mostly female students to create “sugar baby” profiles and establish “mutually beneficial relationships,” exchanging “companionship and sex” for monthly allowances and gifts. Well-heeled “Sugar Daddies” are being peddled to desperately indebted college students via online services. There has been an explosive growth of a new business model organized by a variety of exploitive American entrepreneurs.

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